Me Vs We

Jeremy Bentham is most associated with utilitarianism a philosophy which can be boiled down to "the greatest good for the greatest number"

It is the basis for any number of rationing systems with Pharmac and drug buying being a good example in this country.
Some drugs don't get purchased and some people go without treatment because the drugs are really expensive and would therefore use up the budget which could be better spent helping a larger number of people with less expensive drugs. Until the day that you need the expensive drugs people generally accept this as a reasonable basis for decision making, the greatest number of people are assisted within the budget available.

The rights of the individual have an even longer history which from an english law perspective can trace their origins back to the Magna Carta signed in 1215 which established the rights of the subjects vs the powers of the king.

But which is supreme, the rights of the individual or the rights of the society, or group. How you answer this question may well tell me which side of the political spectrum you are likely to fall on.

Those to the right of the spectrum tend to champion individual, you know individual responsibility, reward for effort, my money not the states taxes, small government, big market (a collection of individuals effectively)

Those to the left tend to champion collective goods or groups, increased taxes to assist... (insert group of choice) Protection of the enviroment, gay rights, womens rights etc.

Of course these domains are not clear cut and plenty of "right wingers" can be concerned about gay rights etc but if you listen to the way the ideas are discussed it is effectively group (we) vs the individual (me).

The possible reason why left wingers seem more virtuous as they care about "others" or groups, right wingers appear to care only for themselves "individuals"

This is a bit simplistic though isn't it, both groups seek to advance all, it is where the emphasis goes that counts.